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Last Updated: Jun 25th, 2007 - 17:07:26 |
MISC Berhad today launched the first ever Halal Express Service, a dedicated weekly direct liner service that connects Halal cargoes from Asean, the Far East and Australasia regions to the Middle East markets via Jebel Ali and Dammam in Saudi Arabia.
The call to Northport by MISC’s Bunga Delima, a 1,200 TEUs containership today marks the commencement of this service, setting the stage for Malaysia to take the lead and play a more prominent role in its effort to become a global Halal hub.
Abdul Hamid Nazardin, general manager of MISC’s liner business unit said the new Halal Express Service will have a direct call at Port Klang and Jebel Ali and will provide a fast transit time for sensitive refrigerated cargoes in Port Klang to their distribution facilities in Jebel Ali for the Middle East market.
“The focus of the Halal Express Service will be on providing the first end-to-end Halal supply chain solution. With only nine days transit time from Port Klang to Jebel Ali, Malaysian shippers will benefit from the fast and safe delivery of their cargoes to the buyers,” said Abdul Hamid.
He also pointed that this new service has been made possible since MISC is in greater controls of the supply chain with three out of four vessels plying the said trade routes are MISC owned. The new service will also leverage on their subsidiary’s expertise in Halal supply chain by utilising MISC Integrated Logistics’ (MILS) multi mullion ringgit Halal hub facility currently under construction in Pulau Indah.,
Divided into three phases, the first phase of MILS’ regional logistics hub (RLH) in Pulau Indah is expected to be ready by December this year. Once completed, the centre will have a total of 90,000 sq metres of multi modular storage and processing facility that would enable manufacturers, importers and exporters to consolidate multi-country warehouses in a single duty free location.
With this facility, MISC will be able to provide Halal warehousing and cold storage facilities in Port Klang while the distribution centre in Jebel Ali will be their main sourcing point for reefer cargoes. This greater control of the supply chain would be able to ensure full compliance of recognised Halal logistics standards throughout the entire process.
“Our commitment is to continuously improve our products and ensure a highly reliable service. We expect that the combination of Halal Express and Halal hub by MILS will be able to serve the demands for fully-compliant Halal products by the world’s Muslim population,” added Abdul Hamid.
He added that bookings for their very first sailing have been very encouraging particularly with such a strong support from Malaysian shippers.
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